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Playtech and SYNOT Group Unite to Open Czech Live Casino Studio

Posted on January 17, 2025 | 12:16 pm
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Playtech has taken a significant step forward by unveiling a new Live Studio in partnership with the SYNOT Group, targeting the Czech Republic’s gaming market. Located in Zlín, this collaboration marks the first venture between Playtech and the SYNOT Group, combining their respective strengths to create an engaging and localized gaming experience for players.

The newly launched Live Studio in Zlín represents Playtech’s dedication to market localization and regulatory compliance. Designed with a sleek, modern aesthetic, the studio offers a range of dedicated and network tables, all overseen by native-speaking dealers. This ensures an authentic experience for Czech players, bridging global expertise with local familiarity.

Petr Mikoška, Executive Director of SYNOT TIP, expressed his enthusiasm: “This partnership is a pivotal step for us as we bring together the strength of Playtech’s live casino experience with our deep understanding of the Czech gaming landscape. The new live studio in Zlín is just the beginning of our journey to elevate gaming experiences in our home market.”

The partnership leverages Playtech’s industry-leading technology and SYNOT Group’s extensive knowledge of the Czech gaming scene. Stefan Svec, Sales Director at Playtech, highlighted the importance of this venture: “We are thrilled to launch this Live Studio for the SYNOT Group, as we continue with our commitment to the Czech market. By combining our expertise and market knowledge, we will deliver a tailored Live offering that meets and exceeds the expectations of SYNOT Group’s customers. This collaboration enables us to provide exceptional gaming experiences to their customers across the Czech Republic.”

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Playtech’s Continued Expansion

This collaboration is a testament to Playtech’s broader vision of innovation and growth in the iGaming industry. Established in 1999, Playtech has consistently delivered cutting-edge solutions across a range of gaming verticals, including sports betting, casino games, live dealer games, poker, and virtual sports. Its Playtech ONE platform integrates data-driven insights, responsible gambling tools, and single-wallet functionality, creating a seamless gaming experience for both online and retail channels.

With operations spanning more than 20 countries and a workforce exceeding 7,900 employees, Playtech remains a dominant force in the global gaming industry. The company’s portfolio also includes Snaitech, a leading Italian sports betting operator, further demonstrating its commitment to both B2B and B2C markets.

The Zlín Live Studio is not just a win for Playtech and SYNOT Group but also a milestone for the Czech gaming market. By combining Playtech’s advanced technology with SYNOT Group’s local expertise, this partnership promises to elevate the standard of live casino gaming in the region. As the studio begins operations, players in the Czech Republic can look forward to immersive, high-quality gaming experiences tailored specifically for them.

Source:

, playtech.com, January 14, 2025.

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